Memorial had highest final-round ratings on CBS in eight years and was up 138% over last year. Wonder why?

I heard that on Colin Cowherd radio podcast this morning.
You know why ;)

"shy smile here"

wow

Ummmmm.....geee!!!!  Let me think a minute.........Couldn't have been Phil or Rory M because they weren't there!!!!!

well for one thing the coverage of the tournement was better than even the masters.  The masters had 3 1/2 hours a day between GC and CBS they had 5 hours.  That is why the masters ratings were so low, they showed only about 9 holes a day of any golfer.  and if im not mistaken one day they showed only 3 holes of tigers round.  Better coverage makes for better ratings. and i was disappointed in the masters coverage hope the US open coverage is better. 

I watch the masters if Tiger is in contention or not... But i couldn't keep up with what was going on because of the lack of coverage, so i just turned it off and listened to the radio

 

I wish they could limit commercials....but do understand that what's paying for the broadcast.  Seems at the Masters there was limited commercial breaks.  Also wish the GC and network coverage were consecutive rather than getting a 30 min break.  Would seem that could easily be straightened out.....after all some viewers might leave the GC and when switch to the network station find a goofy paid advertisement program and just loose interest all together!  However, after saying that, I don't recall that happening when the network station is NBC.