QuickArrow Selects Mzinga

Wed, 10 Dec 2008 19:53:54 GMT

Burlington, MA - December 8, 2008 - Mzinga (http://www.mzinga.com/pr/), the leader in on-demand social software solutions for marketing, customer support, and learning, today announced that QuickArrow has chosen Mzinga’s social media platform to power an online community for users of its Professional Services Automation (PSA) solution.

More than 300 services organizations and 30,000 subscribers worldwide use QuickArrow to streamline operations and achieve better visibility to optimize their services delivery. With the deployment of a user community, the company aims to further enhance its offering by enabling professionals across multiple disciplines to connect, share ideas, and engage in peer-to-peer discussions about solution and industry best practices. For QuickArrow, the collaborative environment will also provide more direct insight into customer interests and needs and help reduce support response times and costs.

“Our clients have always shared ideas and best practices with each other, so the development of an online user community was a natural next step for us,” said Baker Johnson, marketing director at QuickArrow. “Mzinga stood out as the clear provider of choice because of their robust social technologies, as well as the proven experience and strategy expertise that other vendors seemed to be missing.”

QuickArrow will be launching the first phase of its user community later this month, which will include a myriad of social applications, including role-based discussion forums, polls, idea rankings, blogs and more. The company will open the community to its existing client base to improve the overall experience for current QuickArrow users and provide more interactive communication with company experts and each other.

“We are thrilled to have QuickArrow as a customer because they truly see how socially enabling a community can impact their business,” said Rick Faulk, CEO of Mzinga. “As QuickArrow continues to engage users for innovation and mutual support, we expect this community to become a strong competitive advantage for them in their space.”

About Mzinga
Mzinga is the leading provider of business social media solutions that drive growth, innovation, and learning. Its combination of highly scalable technology, rich domain expertise, and moderation services enables businesses to harness the collective intelligence of employees, customers, and partners to achieve tangible business results. Marketing, customer service, and human resources professionals deploy Mzinga’s “pervasive community” solutions to achieve higher revenues, lower costs, greater workplace satisfaction, and improved customer support.

Headquartered in Burlington, Massachusetts, Mzinga services more than 1 billion monthly page requests from 40 million unique visitors in 160 countries worldwide.

Mzinga’s marquee list of customers includes such global brands as ABC, AOL, CBS.com, iVillage, Chevron Corporation, Johnson & Johnson, Marsh, Inc., Mercer, Prudential Financial, Deutsche Post World Net and The Depository Trust & Clearing Corporation.

To learn more about Mzinga, visit www.mzinga.com. To join the conversation, visit http://www.mzinga.com/blogs/.

About QuickArrow
QuickArrow's Professional Services Automation (PSA) solution helps services organizations better manage the three things that matter most: people, projects, and performance. Designed to deliver the critical visibility needed to optimize services delivery, QuickArrow's Software as a Service (SaaS) solution fully integrates with leading SFA, CRM, and financial applications, replacing homegrown solutions and labor-intensive spreadsheets to automate workflows and streamline operations.

Worldwide, more than 30,000 users and 300 services organizations spanning software, IT Services, management consulting, hardware, environmental, and healthcare consulting count on QuickArrow every day to increase resource utilization, capture more billable hours and expenses, and enable more effective decision-making to drive top- and bottom-line growth.

QuickArrow's unqualified SAS 70 Type II certification and innovative Web Services API ensure reliability, flexibility, and data security for clients such as salesforce.com, Borland Software, Symantec, Genesys, and Informatica. To learn more about the business impact QuickArrow can have on your organization, please visit www.quickarrow.com.

Building Customer Communities 2.22.08

Fri, 22 Feb 2008 15:19:01 GMT

Brian Harris discusses best practices for implementation of customer communities.

NY Offender Law

Wed, 20 Feb 2008 15:36:36 GMT

As a parent, coach, and board member of the local youth soccer league, even the remote possibility of an incident with a sex offender is one of my worst nightmares. Like many, there are precautions that we take as a family, team and a soccer board to eliminate this possibility as much as possible. That is why I am pleased to see that New York State is attempting to ensure that sex offenders can't access social networking sites while on parole. While it is one state, and a small step, I think it is an important one for child safety and for community managers and social network vendors/providers.

There have been some pundits that have registered legitimate concerns that it will be hard to prevent offenders from getting online from a range of devices, Internet cafes, etc. While we should make this legislation as strong as possible, I think that the key point is that this is an important first step that will make it more difficult for offenders to participate in social networks and the legislation can always be improved.

The lesson for Community Managers: Stay on top of sex offender, privacy and other relevant community legislation to further demonstrate that you value the welfare of your community members. There may be extra effort and expense, but it will pale in comparison to ignoring it.

-Colin

Prospero Social Media Blog

QuickArrow Selects Mzinga

Building Customer Communities 2.22.08

NY Offender Law